Smart AI solutions for your growing business.

We design custom AI systems and smart workflows for teams that want to scale - blending deep technical expertise with genuine care for your success.

Hanoi · Singapore · Bangalore · LondonAI systems / automation / software
01 Selected Work

The work that runs in production.

Built by our team - at Hahlex and before.

Hahlex is a young studio. Several systems below were shipped by our engineers while inside Standard Chartered, Netradyne, and other operators. We name the client, name our role, and don't pretend the contract sat with us. The work is real either way.

Case study 01 of 7

02 Services

Three ways we help you ship.

Every engagement starts from your real systems, workflows, and a clear line to the outcome. No generic packages - open any service to see exactly what's inside.

03 Clients

Trusted by teams across industries.

ShinobiData
SimpliDeliver
DarkHorseStocks
04 Team Collaborations

The people behind the work.

Haonan Wu

Haonan Wu

Strategic Advisor

With near two decades of experience shaping enterprise Data and AI landscapes, Haonan currently serves as the Group Head of Data Strategy and Enterprise Governance at Coca-Cola HBC. A data scientist by training, his background bridges deep technical R&D at Tech giants like Siemens and Philips with over a decade of strategic consultancy at McKinsey & Company, Accenture, and Synechron. He has successfully driven global Data and AI transformations across the US, Europe, and Asia for X-sector players (Retail, CPG, TMT, Healthcare and FinTech). Beyond his corporate roles, Haonan is deeply passionate about early-stage innovation and the startup ecosystem, previously serving as a volunteer coach for the London School of Economics (LSE) Startup community during his time at McKinsey.

Pham Van Anh

Pham Van Anh

Founder | CEO

Van Anh is the Founder & CEO of Hahlex, building her dream of helping businesses transform with AI. With experience at UNIQLO and Dell Technologies, she understands how real businesses operate, from customers and operations to sales and growth. She then moved into tech startups, leading GTM, customer discovery, product positioning, and early sales across multiple markets. Today, she is focused on turning AI into practical solutions that help businesses work smarter, faster, and better — making AI transformation accessible to every companies

Tran Bao Ngoc

Tran Bao Ngoc

Co-Founder | Head of AI Engineering

Jason is a co-founder of Hahlex and heads AI engineering, building agentic systems end to end - from data pipelines to the product people actually use. At Aonvina, he built Newsletter AI: a pipeline that crawls hundreds of daily articles, summarises and translates them into Vietnamese, English, and Korean, and delivers a single per-employee briefing wherever each team already works. At FoxAI, he built an agentic AI proof of concept for a confidential Lao bank - a Lao-language assistant for customers and an internal copilot for staff, with retrieval, tool use, and human-in-the-loop handoffs designed in from the start. He's most interested in the layer between a good model and a system people can rely on.

Adarsh Saini

Adarsh Saini

Co-Founder | CTO

Adarsh is a co-founder of Hahlex and its CTO, leading engineering across every client build. At Netradyne, he owned the design and delivery of Safety Manager Assistant, a production AI co-pilot now used by thousands of fleet safety managers - building its natural-language query engine, a RAG pipeline over Elasticsearch with automated documentation ingestion, and the human-in-the-loop labeling tool that keeps its answers accurate. He's a named inventor on a filed patent (PCT WO 2025/064877 A1) for the underlying database-querying method. Earlier, at Standard Chartered, he helped build Client Insights, turning a 9,000-article daily news feed into roughly 550 ranked signals for relationship managers - the first CCIB application deployed on AWS in Asia. He is passionate about building scalable, efficient, and low-latency systems.

05 Work With Us

Tell us what you're trying to ship.

We'll tell you honestly if we're the right studio for it.

Let's build something amazing

Work with us

Join the list of our satisfied clients - you'll be in good company.

Prefer email? Write directly to hello@hahlex.com